So, I have a bit of a cold/flu thing this weekend and in my dayquil induced stupor, I pondered an idea. As my old buddy Rockerchic did once upon a time, and in an effort for an idea for an upcoming article for Handmade News, I would start the Great Renewal Experiement. (Nifty title still in the works.)
My plan: On my Etsy shop, www.mamaslittlemonkeys.etsy.com I would spend the next 30 days renewing ONE particular item. I may renew other items if they are about to expire..I may not. (I just renewed some things ABOUT To expire.) So today is day one. The item in question which I shall renew EVERY DAY is:
http://www.etsy.com/view_listing.php?listing_id=29450234 My Chalk Cloth Bag. At this time, Oct. 25th, when you search "chalk cloth bag" on etsy.com you find 27 results. 10 of which are not mine. The other 17 are either my finished Chalk Cloth bags, or the pattern/DIY Kit I have for sale in my Destash shop. And of the 10 that are NOT mine, none look like mine. So I think this is good, it seems I have a unique item on a venue that is increasingly becoming NOT unique.
Now while I realize google searches are days old, so anything I renew, I won't see the effects of for some time, I also just searched google for "chalk cloth bag". Of the 457,000 results, on the front page, my DIY kit on ARTFIRE ranks number one. My etsy listings? Zilch on the first three pages which in Googleland means I won't be found because no one really looks past the first two pages.
So, the point? Well, it appears I have a unique item that if someone actually searched chalk cloth on Etsy, they would reasonably find me if I renewed every day right? So we shall see...DOES renewing every day actually get you sales? And at what cost? I will break down what this item costs me to make then factor in all the relisting and selling fees if it sells. I'll try not to be to boring but want to be accurate also.
So let the renewing madness begin...